Vote prediction and ethical conscientization to massive 'lifestyle' data in politics: an innovative empowerment approach based on serious games and machine learning

The aim of this project is to develop an innovative and educational videogame-based Web platform, involving citizens in the interactive design of a persona simulating their lifestyle characteristics and enabling them to predict their electoral choice, while raising their awareness of the major issues of digital technology in politics. The aim is to raise citizens' awareness of the ethical issues associated with the use of massive data in politics through gaming, and to develop a model for predicting electoral behavior and decisions using lifestyle variables.

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